Google’s New (?) Personal Information Snippets

Have you tried searching for a name in Google recently? You’ve obviously done your own, but you done someone elses?

Taking Gordon Ballantyne – a former director of T-Mobile as an example. Google adds relevant information below the title but above the page/meta snippet:

The most interesting bit for me is that people’s Facebook listings where they mention a sample of the person’s friends.

Is this new? Has anyone else seen it? Also, what about an option to opt out, or amend? Do we have the right to opt-out? Should we care?

Cover image © the other Martin Taylor

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About the author:

I've been doing SEO for 15 years, affiliate marketing for 12 and starting arguments since the day I was born.. Follow him on Twitter / Facebook.